eCommerce

The 80/20 Rule of eCommerce Web Design

The 80/20 Rule of eCommerce Web Design

The 80/20 Rule We’ve all heard of the 80/20 rule, originally created to describe the unequal distribution of wealth. Named after the Italian economist Vilfredo Pareto who observed that 80% of the income in Italy was received by 20% of…

Turn WordPress into an eCommerce Website

Turn WordPress into an eCommerce Website

Why We Love WooCommerce We’re not ones to throw this four-letter word around, but WooCommerce 2.0 launched this week and we are more than excited to get our nerd on with the newest update. Before we get ahead of ourselves,…

Simplified Web Design and Increased Conversion Rates for eCommerce

Keep it clean – Simplified Web Design and Conversion Regardless of your website’s overall purpose or message, everyone has the same end goal… Conversion. When it comes to websites, conversion means turning clicks into customers. Whether that means sales, memberships,…

The Importance of Responsive Website Design

What is Responsive Web Design? Responsive website design leverages the latest technology and coding techniques to deliver a website that responds to any device, regardless of size, resolution, or brand. Whether your audience is viewing your website on a desktop…

5 Web Design Tips to Keep Your Open Source Website Secure

What is Open Source? In the web design industry the term Open Source is widely understood. It has allowed web design companies and freelancers to build websites at a fraction of the cost and time that projects would take building from…

Create a Competitive Advantage with Your Website

Although consumer confidence was up 15 points in November and holiday shopping increased 8.7% on Thanksgiving weekend compared to last year, consumers are still being cautious with their spending. Many businesses are searching for a way to attract customers, and…

The Benefits of Using Magento for eCommerce

As a follow-up to Zen Den’s overview of various eCommerce platforms, we wanted to go a bit deeper with one of the fastest growing platforms out there: Magento. The greatest advantage of Magento is the platform’s robustness. The company bills itself…

Which eCommerce Platform Is the Best?

These days, buying and selling online is rapidly becoming more and more popular. According to Forrester, total US eCommerce sales were up 12.6% last year, topping $176.2 billion, and that number is expected to reach almost $300 billion by 2015….